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National Sweetest Day is celebrated on the third Saturday in October by people of all ages.

This holiday has been described as “an occasion which offers all of us an opportunity to remember the sick, aged and orphaned, but also friends, relatives and associates whose helpfulness and kindness we have enjoyed”.

To celebrate Sweetest Day, people give small presents to show others that they are thought of, cared about and loved. These gifts may include things such as greeting cards, candy and flowers. Use #NationalSweetestDay to post on social media.

Sweetest Day was created in Cleveland, Ohio, by candy-maker and philanthropist, Herbert Birch Kingston. The very first Sweetest Day, which was originally called “Sweetest Day of the Year”, was pronounced as October 8, 1921. Kingston created this day to give something or to do something nice to those less fortunate than oneself. A “Sweetest Day of the Year” committee was formed. Kingston and the committee distributed over 20,000 boxes of candy and small gifts to “newsboys, orphans, old folks and the poor” in Cleveland, Ohio. They have been assisted in the distribution of candy by movie stars including Theda Bara and Ann Pennington.

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