January 2016 To Our Hospital Neighbors:

We very much appreciate having the opportunity to work with you, our hospital neighbors, during the last 30 years…and counting. We are writing to remind you of the services we offer and ways in which we may help you.

CitiFloral, A Little Shop of Flowers, is centrally located on York Avenue between 87th and 88th . . . → Read More: January 2016 To Our Hospital Neighbors:

Lenox Hill Hospital Flower Delivery

CitiFloral is strategically located to serve the floral needs of patients in Manhattan’s major hospitals and their admirers. We deliver our gifts of cheer every day of the week. As a result of our efforts, CitiFloral is pleased to announce that Lenox Hill Hospital is now accepting flower deliveries on Saturday and Sunday.

CitiFloral, A . . . → Read More: Lenox Hill Hospital Flower Delivery

Are florists service charges necessary?

I had gleaned some materials concerning service charges introduced to me by Joe Chacko when I started formulating this article on service charges.

I found that the researchers and industry people were aware of the rather draconian service and other charges imposed by online floral vendors–but that the issue was generally hidden from the gullible . . . → Read More: Are florists service charges necessary?

Response to an online reviewer

Online Reviews are everywhere and we respond to them when we can. We have great ones and we have some not so great ones. Even we have a bad day or a misunderstanding. But sometimes a reviewer says something that just needs to be set straight not just for us, but for all of the . . . → Read More: Response to an online reviewer

What are your short-term growth plans….?

Question 5. What are your short-term (1-2 years) and long-term growth plans for the business? How will this grant contribute to your plan? Our objectives in the short and long term are congruent. Our business was more robust and effective when we our sales were consistent and growing. We could make more concrete plans for . . . → Read More: What are your short-term growth plans….?

What would a $100,000 grant…?

Question 4 What would a $100,000 grant mean to your business and how will you utilize the funds? Please be as specific as possible.

The $100,000 grant would be a blessing to our business, which has struggled through hard times–especially five years ago, when our florist-in-chief Jeff Gaster suffered a traumatic brain injury during a . . . → Read More: What would a $100,000 grant…?

How is your business involved with the community you serve?

Question 3. How is your business involved with the community you serve? Examples include: giving back to the community, sourcing locally, and/or contributing to economic development via hiring.

The owners and staff of CitiFloral have always taken an active role in the close-knit local community of Yorkville–getting to know and be known to local residents . . . → Read More: How is your business involved with the community you serve?

What inspired you to become an entrepreneur? …

Question 2. What inspired you to become an entrepreneur? Describe both your greatest achievements and biggest challenges.

I started my professional life in New York–after graduating from Harvard Law School–as a corporate and business attorney at a large law firm. Simultaneously, I maintained my lifelong intrigue with business–having pursued this at Penn’s Wharton School. While . . . → Read More: What inspired you to become an entrepreneur? …

Tell us about your business….

CitiFloral was recently apart of the Mission Main Street Grant Process. It gave us an opportunity to answer some thought provoking questions that we thought customers might like answered. So we are posting them as a series on our blog as written in the Grant request.

Question 1.Tell us about your business and what . . . → Read More: Tell us about your business….

Vote for us for the Chase Mission Main Street Grant

We have been entered into the running for a Mission Main Street Grants®. 20 small businesses are being awarded $100,000 each. Chase bank has been doing this since 2009 and we are a part of it for the first time. If you are a small business owner with less than 100 employees and have . . . → Read More: Vote for us for the Chase Mission Main Street Grant